Direct Marketing isn’t just about the stuff that comes through your letterbox, in fact, it rarely is. Direct marketing is about generating quantifiable results that can be used to guide future strategies and tactics. We employ the basic principles of Targeting, Timing and Proposition. It is important to know your real return on investment (ROI).
Direct marketing is an essential part of almost everything we do at Shark!
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Terberg asked us to design their 140 years celebration newsletter. Their brief, to engage the reader, bring the content to life and create stand-out from the competition.
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When we met Swimbabes it was obvious they had a really great product – their baby swim lessons. But their branding was confused and dated, and the online store wasn’t performing.